Building Your Storage Business by Building Your Community  

Every business has a story to tell. Building your storage business requires knowing your values and creating your company culture from the start. Rather than focusing only on profit, it is key to understand the interconnected nature of all aspects of your business. This includes the relationships you have within your team, your network of partners, your ties to the local community, and your loyal customer base.
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Building your storage business can be as simple as building your community. In business, success is synonymous with profitability and market dominance. And sure, when people go into business, the goal is measurable success. But a shift is underway. Today, a company’s long-term success is also tied to the connections it has. Relationships are so important for businesses. Each and every connection matters. This includes the closeness within your team, your network of partners, your ties to the local community, and your loyal customer base. You can build your business by building your community. After all, a company’s product or service is only as good as its relationships. 

“So, how do you keep great people? You build up an amazing relationship, and you share a vision big enough that their success is inside of it. They trust you because you trust them; they listen to you because you listen to them; and they crush it for you because you crush it for them.”

Forbes
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Boxwell, building your business, storage business, community, teamwork, company culture, core values, customer loyalty, storage business, portable storage, relocatable storage, self-storage, innovation, local non-profits, support the community, flexible storage, foldable storage, collapsible shipping containers, stackable storage, employee engagement

Building a strong workplace community can boost employee morale and productivity. When employees feel a sense of belonging and connection within their company, they become more engaged and motivated. This engagement leads to increased productivity, which benefits the bottom line. Plus, a sense of community fosters collaboration and creativity. When employees feel comfortable sharing ideas and working together, they can innovate as a team. Building your storage business from the inside out is key.

At Boxwell, we are dedicated to strengthening our team, both in and out of the office. One notable initiative we have implemented at Boxwell is our quarterly book club. We dig into topics such as leadership, work-life balance, teamwork, and sales. This not only adds a fun break from our usual day-to-day tasks but also ensures that everyone is literally on the same page. Beyond that, we place a strong emphasis on team building within the community and take part in local events and philanthropic efforts. Through all our internal and external relationships, our team can deliver outstanding service. At Boxwell, it is all interconnected, making teamwork the foundation of our success. 

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Boxwell, building your business, storage business, community, teamwork, company culture, core values, customer loyalty, storage business, portable storage, relocatable storage, self-storage, innovation, local non-profits, support the community, flexible storage, foldable storage, collapsible shipping containers, stackable storage, employee engagement, 10 x 20 storage units, self-storage industry

The storage industry, while robust, has seen its fair share of fluctuations. Steel prices, transportation expenses, and labor shortages all reshape the market. As a manufacturing business, we must remain adaptable and ready to make necessary updates. While drawing from past experiences is wise, it is also vital to keep an open mind and pay attention to industry partners and customers for innovative ideas. Our strategy at Boxwell is straightforward: We listen, remain accessible, and stand prepared to address potential challenges. We do whatever it takes to best serve our customers and recognize that their challenges can guide us toward future solutions. Recently, for example, portable storage delivery systems had longer-than-normal lead times. Customers became frustrated, so we decided to buy two delivery systems to provide them with a short-term solution. Long term success is easy with strong relationships. At the end of the day, businesses need to work through industry challenges together.   

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Boxwell, building your business, storage business, community, teamwork, company culture, core values, customer loyalty, storage business, portable storage, relocatable storage, self-storage, innovation, local non-profits, support the community, flexible storage, foldable storage, collapsible shipping containers, stackable storage, employee engagement, 10 x 20 storage units, self-storage industry, community events, mission statement

Every business has a story to tell. The key is knowing your values and creating your company culture from the start. When I started Boxwell, my commitment was to avoid a narrow-minded approach. Rather than focusing on profit, I understood the interconnected nature of all aspects of business. We formulated our values and mission statement with an emphasis on three key pillars: we work hard, we innovate, and we give back. Being a well-rounded company will pave the way for sustainable success. When building your storage business, remember to be open-minded, know the benefits of strong relationships, and focus on a balanced life. At Boxwell, we roll up our sleeves, dig in, and do what it takes to make our product the best it can be. We explore technologies, materials, size options, features, and manufacturing locations. And we share our resources (and time) with our local communities. It is our relationships and core values that guide us every step of the way, shaping our decisions, and defining the character of our company. 

“I wish more business owners and entrepreneurs understood that people are the lifeblood of every organization. Your client base, team and partners are all human—just like you. Get out there, build your business, build your life, but remember: You also need to build those relationships up and make that your priority. In doing so, success becomes a natural result.”

Forbes
Boxwell, building your business, storage business, community, teamwork, company culture, core values, customer loyalty, storage business, portable storage, relocatable storage, self-storage, innovation, local non-profits, support the community, flexible storage, foldable storage, collapsible shipping containers, stackable storage, employee engagement, 10 x 20 storage units, self-storage industry, community events, mission statement, moving company
Boxwell, building your business, storage business, community, teamwork, company culture, core values, customer loyalty, storage business, portable storage, relocatable storage, self-storage, innovation, local non-profits, support the community, flexible storage, foldable storage, collapsible shipping containers, stackable storage, employee engagement, 10 x 20 storage units, self-storage industry, community events, mission statement, moving company, customer satisfaction

It only makes sense that businesses with strong relationships have loyal customers. Today’s consumers have many choices. And they will choose a company with a cohesive team, strong partnerships, and community ties over a less-connected company. And loyalty can be a business’s lifeline, especially during economic downturns. Engaged and loyal customers can transform into advocates. They bring in new customers through word-of-mouth marketing. Additionally, during challenging times, customers can provide valuable feedback and ideas for improvement. At Boxwell, we focus on customer satisfaction and address any issues that arise. Over the years, we have made several improvements to our products based on customer feedback. For example, we have updated floor finishes, roof anti-condensation coatings, and locking systems, to name a few things. By putting our customers first, we cultivate lasting loyalty.

A business’s success is not determined by its profits alone. Building your storage business means making strong connections with your team, partners, community, and customers. This will foster long-term growth and resilience. To achieve success, businesses need to look beyond the office walls. Can you find the interconnections between all your relationships? When asked what makes your business unique, remember that it is not only about your product or service. It is also about your company culture and the relationships you build. 


Boxwell is a leading global provider of portable and relocatable self-storage solutions designed to cater to the diverse needs of businesses worldwide. Our extensive reach encompasses storage facilities across various regions, spanning the USA, United Kingdom, Australia, Saudi Arabia, Germany, and beyond. What sets Boxwell apart is our commitment to delivering fully customizable, exceptionally durable, and effortlessly movable storage solutions that meet the unique demands of every client. 

At Boxwell, we take a hands-on approach to business, prioritizing customer experience in every interaction. Whether you are in the market for flat pack containers, flexible storage, foldable storage units, portable storage containers, collapsible shipping containers, or stackable storage, Boxwell has the answer. Our containers are designed to maximize your space. Whether you need drive-up self-storage units, relocatable self-storage units, or portable storage containers, we are here to assist you every step of the way.

Work with a Boxwell representative to decide on your ideal, moveable storage unit mix, custom colors, door configurations, and more. Once you place an order, we deliver and install your Boxwell portable and relocatable self-storage units. And you’ll be ready to rent them in no time! For any questions about our products and services, check out www.boxwell.co or call (303) 317-5850 today!

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