Business owners are always looking for ways to increase revenue. And in the storage industry, it can be as simple as using the space you already have. Let’s face it, land is getting harder to find, and space is limited. It’s smart to make most out of your facility. Whether you are building or expanding a self-storage facility, you’ll want to optimize your facility space. This means, you leave no room unused. Optimizing your facility space is easy with relocatable storage. Firstly, to increase revenue at your facility, take a close look at your property. Next, check out your local competition. And finally, consider the different needs of customers in your area.
Before you start to increase revenue, you’ll need to ask yourself a few questions to ask. Where can I fit storage units? What is the best mix of storage sizes? How should the traffic flow? Who are my tenants? Relocatable self-storage units are ideal for a variety of sizes, shapes, and types of spaces. These moveable units can fit where other, permanent buildings cannot.
What’s Your Location?
Each property is a unique opportunity with its own nuances. You might be looking to start a facility from the ground up or convert or expand an existing site. If you have a site that is already built out, but you desire more revenue, how can you afford to expand? Relocatable self-storage units are ideal for adding on units to an existing site. Your site may have uneven surfaces, an odd-shape, easements, setbacks, power lines, or fence-lines to contend with. Not to worry. It is surprising how much revenue-generating space your property has. Especially when you use relocatable storage units.
The location of your property can guide you when laying out your site. For example, if you’re in a rural location, you can offer drive-up units with plenty of room for trucks to enter. In cities, where land is less available, you’ll want to maximize your site with different sized units. If you have underutilized space, you could consider adding relocatable storage units. These will provide your space with more flexibility and versatility. You can also consider using roll up doors, which can save on space.
What size units will do well in your area? Identify the location, size, rental rates, occupancy, and other details of your competitors. See what is renting and what is being left empty. Do a local Google search for small units, large units, types of leases, etc. If no other facility in your area offers a particular size, investigate why. The facility might not have a manufacturer who produces a variety of sizes. Did you know that Boxwell offers a variety of sizes. Be sure to check out our new 10 x 20 units! Your facility can offer a good mix if that’s what makes sense in your local market.
You can start off with a simple search for self-storage in your area. See who pops up first, and then dig into what they have to offer. Put yourself in the customers’ shoes and take note of how it feels to do this research. How easy are the websites to navigate? Can you book online? Who are they marketing to? You may find that there are holes in what’s offered, which would be a great way to beat out the competition.
How Demographics Play a Role
Who lives near your facility? The age, income and marital status of your tenants will determine what size units are in high demand. Single people under 30 will usually rent a smaller unit. While married people with children will rent a larger one. People who own their own homes will rent bigger units and usually keep them for longer. Those renting apartments tend to move more often and have less stuff. You get the idea.
Demographic information is a big piece of the puzzle. Once you know who is living and working in your area, you can figure out an optimal unit mix. The goal is to create a mix aligned with local demand. The most significant difference here is between homeowners and renters. People who own their own homes will rent larger units and keep them for longer periods. Customers who rent apartments, condominiums, townhouses, or multiple family housing move around more. Plus, they have less to store.
After you’ve done your research and have determined what unit mix will be ideal, remember that you can build or expand in phases. This way, you can adjust your mix based on the demand as you go along. Boxwell manufactures relocatable self-storage units with all size and configuration options imaginable. Choose between swing or rollup doors. We even do a color match to your facility or logo for a seamless addition or flawless new build.
Work with a Boxwell representative to decide on your moveable storage unit mix. Choose your custom colors, door configurations, and more. Once you place an order, we deliver and install your Boxwell relocatable self-storage units. Your facility will be filled with revenue-generating units that are ready to rent them in no time!
At the core, Boxwell uses a hands-on approach to business that is carried throughout everything we do. When we need to talk, we pick up the phone. If there are questions, we demo our product. And when we’re intrigued with something new, we give it a try. If a team member needs help, we offer it. When our community needs support, we lend our resources. With compassion and innovative ways of “thinking outside of the box,” anything is possible. That’s our culture.
When building Boxwell, Rod Bolls set out to create a company that prioritizes a balance between working hard and playing hard. He aligns a strong business model with a strong team and a sustainable work environment. To achieve an ideal company culture, Rod nurtures every relationship. For example. this includes customers, partners, vendors, local non-profits, neighborhood sports teams, and museums.
Our products include drive-up self-storage units, relocatable self-storage units, portable storage containers, moving containers, and restoration containers. Boxwell units can help you increase your business’ revenue-generating space with units in a variety of sizes, including our new 10 x 20 units and our 8 x 20 units. Our portable containers and relocatable self-storage units are flexible, stackable, and beautiful! Boxwell is here to ensure that our products help you achieve your business goals.